Brand Activations - Out-of-store Promotions and Activations
Last summer Panama’s Brand Activation Team put a Formula 1 car in front of various retail stores across Belgium and challenged visitors to perform a real pitstop! Brand ambassadors, selected and recruited by Panama, guided visitors through the process in close collaboration with the Redbull Wings teams.
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Panama, Kapelanielaan 8, 9140 Temse