Niko Home Control
How can you excite and appeal to an audience that doesn’t have time to attend an event? For Niko Home Control, Panama Events mapped out an entire roadshow to convince the crowds of the benefits of a home automation system – not in just one, but in four countries! The target audience for the roadshow was electricians and technicians, who play an important role when it comes to this kind of technology. After all, it’s they who propose the new Niko Home Control system to actual customers! With a personal approach, Panama visited different sites and locations to explain all the details.